Oh, hello

thedailywhat:

Marketing Campaign of the Day: “Interbest is a provider of large billboards near highways in The Netherlands. With the following tagline: ‘The sooner you advertise here, the better’ they created a lot of buzz since the man on the billboard is wearing less and less cloths each day.” (Embiggen.)

As clever as this campaign is, I can’t help but wonder if perhaps the reason no one has advertised there yet is because they’re waiting to see how far Interbest is willing to go with their gimmick.

[reddit.]

UPDATE: Someone eventually purchased the ad space, just as the posters were getting to the good stuff.